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How Much Does a Business Website Cost? Benchmarks 2026

By Ermek Stephan, BA · 19 May 2026

Short answer: What does a website cost?

The cost of a professional business website in 2026 ranges from €3,000 to €30,000 depending on scope. An online shop typically starts at €5,000. What matters is not the price alone, but what the solution actually delivers, and what ongoing costs arise after launch.

These benchmarks refer to individually developed websites. Template website builders (Wix, Squarespace) are cheaper to set up, but have limitations explained further below.

What influences the price?

  • ✓Number of subpages and content scope
  • ✓Custom features (booking systems, member areas, configurators)
  • ✓Language versions and multilingual support
  • ✓Design: template-based or individually designed
  • ✓CMS integration for independent content management
  • ✓Technical SEO optimisation and performance
  • ✓External API integrations (CRM, ERP, payment providers)

Benchmarks by website type

Simple business website (5–8 pages, CMS)€3,000 to €7,000
Professional website (10–20 pages, custom features, SEO)€7,000 to €18,000
Online shop (up to 500 products, standard payment)€5,000 to €12,000
Online shop (complex, ERP integration, custom)€15,000 to €35,000
Corporate site with customer portal or login area€20,000 to €50,000

These prices apply to Vienna and the DACH region. Lower offers from offshore markets are possible but often come with disadvantages in communication, quality control and long-term support.

Ongoing costs after launch

Build costs are one-time, ongoing costs arise continuously and should be planned from the start:

  • ✓Hosting: €20–200/month depending on requirements
  • ✓Domain: €10–30/year
  • ✓SSL certificate: often included in hosting, otherwise €0–100/year
  • ✓Maintenance and updates: €100–500/month depending on agreement
  • ✓Content management: possible in-house if CMS is set up well

Why "cheap" often becomes expensive

Template builders like Wix or Squarespace cost little to set up, but tie you to a platform long-term, offer limited SEO control and become expensive as soon as custom features are needed. A common pattern: companies start with a builder, hit limitations after 12–24 months and have to start over.

Freelance developers without a structured process also frequently cause additional costs: missing documentation, poor code, no handover, no support. The cheap initial solution becomes an expensive overhaul.

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// Transparency notice

This article was created with AI assistance and editorially reviewed prior to publication. Editorial responsibility lies with Ermek Stephan, BA (Imprint).

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