How Much Does a Business Website Cost? Benchmarks 2026
By Ermek Stephan, BA · 19 May 2026
Short answer: What does a website cost?
The cost of a professional business website in 2026 ranges from €3,000 to €30,000 depending on scope. An online shop typically starts at €5,000. What matters is not the price alone, but what the solution actually delivers — and what ongoing costs arise after launch.
What influences the price?
- ✓Number of subpages and content scope
- ✓Custom features (booking systems, member areas, configurators)
- ✓Language versions and multilingual support
- ✓Design: template-based or individually designed
- ✓CMS integration for independent content management
- ✓Technical SEO optimisation and performance
- ✓External API integrations (CRM, ERP, payment providers)
Benchmarks by website type
| Simple business website (5–8 pages, CMS) | €3,000 – €7,000 |
| Professional website (10–20 pages, custom features, SEO) | €7,000 – €18,000 |
| Online shop (up to 500 products, standard payment) | €5,000 – €12,000 |
| Online shop (complex, ERP integration, custom) | €15,000 – €35,000 |
| Corporate site with customer portal or login area | €20,000 – €50,000 |
These prices apply to Vienna and the DACH region. Lower offers from offshore markets are possible but often come with disadvantages in communication, quality control and long-term support.
Ongoing costs after launch
Build costs are one-time — ongoing costs arise continuously and should be planned from the start:
- ✓Hosting: €20–200/month depending on requirements
- ✓Domain: €10–30/year
- ✓SSL certificate: often included in hosting, otherwise €0–100/year
- ✓Maintenance and updates: €100–500/month depending on agreement
- ✓Content management: possible in-house if CMS is set up well
Why "cheap" often becomes expensive
Template builders like Wix or Squarespace cost little to set up — but tie you to a platform long-term, offer limited SEO control and become expensive as soon as custom features are needed. A common pattern: companies start with a builder, hit limitations after 12–24 months and have to start over.
Freelance developers without a structured process also frequently cause additional costs: missing documentation, poor code, no handover, no support. The cheap initial solution becomes an expensive overhaul.
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